Wellness Clients & Experience

Clients & Experience

My clients & experience are diverse.  I've been in your position, management, practitioner, marketer. Been your guest and customer.  I understand your prospects and clients.  B2B and B2C prospects need to hear different things to make a decision and take action.

Web content and strategies for wellness, hospitality, and tourism.

Professional Clients & experiences:

SPCP:  Training manuals.  Contributing editor for their newsletter for four years. Content, editing, and deadlines. PowerPoint-based materials for lectures. Ongoing articles for trainers and newsletter.

Cengage Learning:

• Five years as reviewer for Milady Publishing
• Contributing author for "Tips and Tricks for Permanent Cosmetics."
• Co-author of Esthetician's Safety Handbook
• Contributing editor for the first and second editions of  Milady Standard Esthetics: Advanced Textbook.

Stylist Newspapers: A monthly column for 20 years.

NCEA: Articles and PowerPoint-based webinars. Also, test writing, and lecturing.

Trade Magazine article content:

• Les Nouvelle Esthetique
• Dermascope
• Skin Deep
• Skin Inc.
• Pulse Magazine

Diverse Clients & Experience

• Noel Asmar Group - email series content
• Jindilli - web content
• Circadia - web strategies for readability
• Institute of Advanced Medical Aesthetics - USP branding
• ISPA's Academy division - educational business articles
• Salishan Resort - marketing blog article
• Aegialis Hotel and Spa - marketing blog article
• Swinton Park Resort - marketing blog
• Rudding Park Resort - marketing blog
• Dromoland Castle - marketing blog
• Lynn Van Norman Medical Massage - redesigned web site, social media, and e-mail marketing

In my own business, writing has included:

• brochures
• web content
• e-blasts
• e-newsletters
• blogs, articles
• school catalogs
• curriculum content
• student manual
• PowerPoint presentations

In 2014,  self-published a safety handbook for permanent cosmetics.

Blog on travel and wellness.  Visit to see my reviews, stories, wellness and travel tips.  Spa Travel Insider.

Let's set a time and explore your needs. Call: (office) 1- 541-344-7789;

Skype 1-541-255-2167 or click on the Contact Form to email me.