The emergence of Artificial Intelligence (AI) and machine learning, brings new opportunities and challenges for creators of online courses. What we can see is that personal development and other informational courses will be heavily impacted.  If you have tested or watched a demo of ChatGPT or one of the other AI programs you may have […]

By WWW Ambassador and Wellness Writer, Judith Culp Pearson While he lives in British Columbia, Colin Milner has impacted wellness around the globe. He’s the Founder and Father of Active Aging North America. As a WWW Ambassador and Wellness Writer, I was pleased to interview Colin and learn more about his work. Colin grew up […]

Blogs are an engagement opportunity for your brand. Here are tips to master blogs and engage readers.

One of the faces tucked inside Personal Growth is Financial Wellness. Your financial health takes planning. While I was always good at staying out of debt, planning for a long-term nest egg was harder. I found it challenging because I've seen it done wrong so many times.  Discovering your path to financial wellness is individual… […]

Since the beginning of the pandemic in 2020, people have lost personal connections and engagement. But, unfortunately, it’s made us crave them even more. Subliminally, we crave emotional stories. We're hard-wired to listen to them. Instead, we’ve had to deal with both personal and professional challenges. Like being trapped in an old-fashioned telephone booth, we were […]

Whether you're working with a new business or redefining yourself for 2022, it's a perfect opportunity to empower your USP and ramp up your sales, leads, and visibility. Your Unique Selling Position needs three specific elements to make that happen. It needs M.A.C. I'll show you how. A “new look” Boosts Confidence Just like an […]

It’s great for a business advisor to suggest you discover your Unique Selling Proposition, USP.  But identifying it is more complex. First, you need to discover your SWOT with an analysis and identify your ideal customers. As a career school instructor, I helped students learn about not only the need but how to discover their USP […]

Stories help us engage with prospects because of the feelings they tap into. We touch hearts, share history and common concerns. We bond.

Curation of a Neil Patel article on the value of using an SME. With tips for boosting marketing ROI with SEO Content Skills and SME.

Life's challenges are one of the biggest distractors we face as writers. It is so easy to get sidetracked. Sometimes it’s shiny objects that lure us to take on something new and we get derailed from our focus. Other times life gets more dramatic to get our attention. I’ve found this is often tied to […]