June 23, 2023
Need videos? Hate Creating? Try AI Text to Video for Amazing Videos EASY!

As a business owner or freelancer, you know how vital engaging social media posts are. However, creating videos can be time-consuming and expensive. AI text to video can solve this problem. Since many companies have replaced boxed products with subscriptions, they can be expensive. Some are hundreds of dollars a month. That's tough for a […]

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December 31, 2019
B2B and B2C Managing the Puzzle

Many CBD companies operate both as B2B and B2C. Sometimes they also grow the product. This makes business operations more complex.  In essence, you are running multiple companies. Each one needs its own unique presentation. Each business segment needs its own web presence, promotion, and marketing. But supply chains interlink. Coordinate divisions for a smooth […]

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September 4, 2019
SWOT for CBD Marketing Success

SWOT is a great way to see how you stand up against your CBD competition. It’s a tool that everyone should use to make sure they are staying at the top of their game. You may be familiar with the tool, but in case you’re not let’s do a quick overview.  The first part of […]

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July 31, 2019
Grow your business or it will shrink.

There is an old adage that if your business isn’t growing…it’s shrinking. Holding your own doesn’t count… Inflation, overhead, staff all continue to increase. If your revenues aren’t at least keeping up with overhead and expenses, then you’re shrinking. And shrinking is something no business wants. Shrinking leads to a devaluation of the business value, […]

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July 25, 2019
ACCA – 4 Key Reasons to Include Stories…

There are four key reasons you should use stories in your marketing mix. Attention, Connection, Credibility, and Action. They build a bridge between your offer and your reader like nothing else can. Attention... From the time we are small children our parents have read or told us stories. It has been the same since the […]

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April 6, 2018
Marketing techniques to enhance your ROI

Marketing: Create, Track, Rebook, Repeat By Judith Culp Pearson At some point in your business, you realize it needs more promoting. You need to expand your customer base. Grow your revenues. Be able to cover anticipated increases in overhead like rent. You need to do some marketing. You've worked hard at collecting client emails. You've […]

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September 2, 2017
Business owners never enough time

Never Enough Time? As a small business owner, you know this feeling.  There is never enough time to get it all done. I know what it’s like. You’re juggling all the aspects of running your business.  It’s a lot more than just opening the doors and selling products or services.  You have to make it […]

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