December 2, 2019
5 Impulse Buying Pillars for CBD Purchases

Women who love to shop form the largest group of the female approaches to buying.  Because they enjoy browsing, it makes them more prone to impulse buying. You can tap into this and help them make unplanned CBD purchases. Online or instore they love to window-shop, browse and enjoy the process. While they make regular […]

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October 14, 2019

To reach female customers use psychographics Psychographics focuses on segmenting consumers based on their interests and passions versus their demographic age and where they live. To use psychographics effectively we have to keep in mind a couple of key things about the differences. The male and female minds work differently. The sexes are equal in […]

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