February 3, 2020
Formula: Skincare, Cooking, & CBD have this in common

Skincare, cooking, and CBD may not seem to have much in common.  But it’s there.  If you focus on the commonality, the formulation, it will simplify your marketing efforts. Over my years in the skincare field, I’ve seen lots of new products come to market.  Some were fabulous, some fell flat.  Many tried to focus […]

Read More
December 2, 2019
5 Impulse Buying Pillars for CBD Purchases

Women who love to shop form the largest group of the female approaches to buying.  Because they enjoy browsing, it makes them more prone to impulse buying. You can tap into this and help them make unplanned CBD purchases. Online or instore they love to window-shop, browse and enjoy the process. While they make regular […]

Read More