Hi, I'm Judi Culp. I have a question for you. How often do you say, I'm sorry. Most of us use it way too often so that it's lost its meaning and doesn't really say what we were trying to express. Let me tell you a story. I have a dear friend that lived in […]

  Crafting Your Business Message Successful marketing requires every business message ties together like the bow on a gift. When the messages don’t match, potential clients click Delete.  Mixed messages mean less impact.  Lost opportunities for new clients, and lost revenues. Mixed  Business Message What do mixed messages look like?  Let’s create an example.  Spa1 […]