July 28, 2022
Charisma Magic Sauce for Business Growth

Marketers and business owners need charisma magic sauce. Charisma is the ability to attract people to your business. It's getting people to listen to you and take your advice… follow your lead. When that happens, your business grows. Your customers are loyal and become your most dedicated influencers.  Martin Luther King, Jr. could inspire. He […]

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July 7, 2022
Look for Opportunities to Kickbutt Marketing Success

Awareness of opportunities can shift your marketing efforts to maximize success. More web traffic, higher rankings and more sales or leads enhance your value and income potential. For marketers it’s about recognizing or discovering business opportunities that are being missed. That leaves money on the table. Sales are missed and leads are lost. A friend […]

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July 7, 2022
Take Advantage of an Ideal Client Persona to See More Success

When business owners or marketers want to reach your B2B client’s target audience, you need an ideal client persona to know exactly who they are. The buyer persona or avatar helps you visualize who you are marketing to.  Without it, you may invest your marketing dollars and hear only crickets… your message never reached the […]

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May 12, 2022
Are Sneaky Content Gaps Undoing Your Marketing Plan Success?

Even great websites and prolific writers can have sneaky “content gaps.” Finding and dealing with them protects your marketing strategy from failure. In this curated article, I share tips from SEO guru, Neil Patel, to do just that.   What Are Content Gaps? Content gaps refer to questions people search for, but your website doesn’t cover […]

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April 20, 2022
3 Tips to Maximize Marketing Content and Win More Free Time

In the past 20 years, content marketing grew up and got married. You still share helpful information, but now the “how” has shifted.  With more businesses flocking to be online, the marketplace is more crowded. Now it takes uniqueness to get noticed.   People like to personalize their weddings. Everyone wants their wedding to be unique. […]

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April 1, 2022
Master Blog Magic and Make People Love Your Brand

Blogs are an engagement opportunity for your brand. Here are tips to master blogs and engage readers.

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March 23, 2022
Don't Fail. Discover Your Own Way to Financial Wellness

One of the faces tucked inside Personal Growth is Financial Wellness. Your financial health takes planning. While I was always good at staying out of debt, planning for a long-term nest egg was harder. I found it challenging because I've seen it done wrong so many times.  Discovering your path to financial wellness is individual… […]

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March 11, 2022
Emotional Stories Engage in the New Age of 2022

Since the beginning of the pandemic in 2020, people have lost personal connections and engagement. But, unfortunately, it’s made us crave them even more. Subliminally, we crave emotional stories to engage us. Instead, we’ve had to deal with both personal and professional challenges masked and socially distanced or virtually. Like being trapped in an old-fashioned telephone […]

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March 3, 2022
Secret Method to Help Clients Love You… Brand Personality

If you’re like many businesses and trying to find your new path as we move toward endemic, your timing is perfect. The world has changed, and customers are seeking more engagement. They want brands that provide what they need. And one thing they absolutely need is a way to connect emotionally.  For that, you need a […]

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February 24, 2022
How to Empower Your USP to Engage Prospects and Make More Sales

Whether you're working with a new business or redefining yourself for 2022, it's a perfect opportunity to empower your USP and ramp up your sales, leads, and visibility. Your Unique Selling Position needs three specific elements to make that happen. It needs M.A.C. I'll show you how. A “new look” Boosts Confidence Just like an […]

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