"I'm Sorry"..Quit Saying It...

Do you say I'm sorry so often it means nothing? There are times when I'm sorry just isn't enough... Last summer, a colleague of mine, lived in Paradise, CA. A monster wildfire, the worst in California history, swept across forested ridges and down on the town. Those who took too long to leave were blocked […]

Answering the question, How easily do you ask for help? can be tougher for most of us than we want to admit. In this fabulous revealing article by Judith Sherven, PhD, an executive coach, she talks about asking this question in workshops. Turns out, the answer for most people, is not that easily. Asking for […]

Augmented reality visual experiences are changing the way people shop... and is a big heads up to anyone selling anything.In a really informative article put out on the US Chamber of Commerce Good Company Launch Pad, they talked about what is happening NOW and what is coming just around the corner.  It is driven by […]

Owners Find Time Their Biggest Enemy In my chats with business owners, time is the biggest challenge. Whether you’re an owner, director or manager, you know this feeling. There is never enough time to get it all done.   If you're in this position, I know you’re smart… you had to be to get there. […]

How Profitable are You? P = S-E Profit is the secret of business success. Work the formula and you'll have amazing profits. Ignore it and your business can go under quicker than you ever imagined. It's a simple formula - one I can't take credit for. But I've seen it in action over and over […]

P= S-E for Improved Profitability   This formula is all about your business success because it focuses on profitability. Work the formula and you’ll have amazing profits. Ignore it and your business can go under quicker than you ever imagined. It’s a simple formula – one I can’t take credit for. But I’ve seen it […]

Is Your Blog Blundering?   When did you last update your blog? Last week? Last month? Last quarter?... Maybe last year???   If your blog isn't getting a fresh post at least monthly...it's not helping you. You won't be getting a return on the time you are spending on it. And...your customers aren't getting a […]

Marketing: Create, Track, Rebook, Repeat By Judith Culp Pearson At some point in your business, you realize it needs more promoting. You need to expand your customer base. Grow your revenues. Be able to cover anticipated increases in overhead like rent. You need to do some marketing. You've worked hard at collecting client emails. You've […]

12 Tips to Improve Your Website Your website is often your first connection with a prospective new client. In today's world, it needs to engage them and get them to take the next step. They might sign up for your newsletter, or schedule an appointment or shop. There are some very important considerations to get […]

TryInteract Quizzes Get Results Quizzes are a fascinating and hot topic in the digital marketing mix. They should be short, fun and useful for both the person taking the quiz and the business offering it. Most frequently, they are used to build an email list of people with a shared interest or concern.   I've […]